Sunday, January 21, 2018

Amazon launches autoscaling service on AWS

One of the key benefits of cloud computing is always the ability to scale up to meet short-term needs and scale back when that need is met. In other words, you do not have to pay for infrastructure that you do not have to cover against heavy use. That usually meant server capacity, but over time this has been applied to other cloud services. Developers can now automatically set scales for a range of AWS services in a single interface.





Companies usually use multiple AWS services to build their applications, and so far that required some work to ensure that the various parts were scaling, such as the application's requirement. In a blog post from the company announcing the new feature, Jeff Barr from Amazon explained how the new service greatly simplifies automatic scaling for developers.

"You no longer need to set alarms and scaling actions for each resource and service, instead simply point AWS Auto Scaling to your application and select the services and sources of interest, then select the scale option you want for each option and AWS Auto Scaling does the rest so you can discover the scalable resources and then create a scale plan that addresses the sources of interest, "Barr wrote in the blog post.

The new service offers developers a range of auto-scaling options that provide a way to balance costs, availability, or a combination of both, depending on the specific requirements of your business and application. While you are setting a certain scale boundary, AWS Auto Scaling can actually automatically create a series of scale divisions based on your configuration.

The way it works is that you select an application and then create a scale configuration plan in which you set scales for each resource.

This new feature is immediately available in the regions US East (Northern Virginia), US East (Ohio), US West (Oregon), EU (Ireland) and Asia Pacific (Singapore) .

Thursday, January 4, 2018

AWS, Others Seen Moving Off Oracle Databases

According to reports, the switch to open source database software weakens Oracle and other traditional database providers, as major clients such as Amazon prepare lower cost alternatives.

Oracle (NYSE: ORCL), which implemented a cloud computing initiative last year, insisted in December that large database clients such as Amazon and Salesforce remain among its list of Fortune 500 database clients. Since then, There have been reports that Amazon and other large customers are moving away from Oracle as they implement open source alternatives.

The Information website reported this week that several sources insisted that Amazon and Salesforce are preparing to abandon Oracle databases. Oracle officials insist otherwise.

In fact, Amazon Web Serves has recently introduced a series of database options based on open source software. Among them is a new graphics database. Nicknamed Nepture, the graphics database complements a growing list of AWS platforms, which include relational, non-SQL, and in-memory databases along with stores of key values and objects.

CEO Andy Jassy said during the AWS event in November that emerging platforms such as Neptune would help fill gaps in the way developers access data. In a not-so-veiled excavation at Oracle, Jassy added: "The picture of how people use databases today is really different from what has been the case in recent years," he said. "You do not use relational databases for each application, that ship has sailed."

Industry observers note that changing databases is difficult, as they often support a range of business software applications. However, the information report indicates that there is a broad incentive to make the transition given Oracle's aggressive application of the database license agreements.

Another incentive for hypermarketers like AWS to implement open source database alternatives is the difficulty of scaling current platforms. The report quoted a former Amazon employee who said that the first efforts of the AWS database were due to cuts in electronic commerce that encouraged efforts to move from monolithic relational databases to more agile and code-based alternatives. open.

Many of these efforts were presented by AWS during the annual cloud giant technology event in November. Precisely it remains to be seen how these database technologies would be integrated into Amazon's internal operations.

Amazon did not respond to a request for comment on the database report.

Those reports are emerging as AWS and Oracle in the growing effort to move database resources to the cloud. During a December 14 earnings call, Oracle CTO Larry Ellison struggled to challenge Amazon's database strategy and announced what he called the world's first "self-management database."

"The new artificially intelligent Oracle database is fully automated and does not require human labor for administration," Ellison said. "If a security vulnerability is detected, the database is immediately correlated while running."

Ellison added: "The price of running Oracle Autonomous Database on Oracle Cloud is less than half the cost of running a database on Amazon Cloud."

Wednesday, December 6, 2017

AWS exodus due to Amazon Australia competition 'doesn’t make rational sense': A/NZ chief

The Australian director of Amazon Web Services dismissed suggestions that local retailers would pull out of the company's cloud services after Amazon.com.au arrived in the country.

Paul Migliorini, AWS CEO at A / NZ, told CIO Australia that large retailers want to have access to the best technology in the cloud and leave the platform to prevent their biggest competitor from making rational sense.

Amazon Australia was launched this morning, ending almost a year of exaggerations and speculation on the launch schedule.

His arrival has already had a negative effect on major Australian retailers. Myer shares have fallen by 30% since Amazon confirmed plans for Australia in April. Harvey Norman's electronics retailer's shares have fallen 7% since the announcement and JB Hi-Fi shares have dropped 6%.

In the United States UU., Walmart, the largest chain of retail stores in the country, and Target, the second largest, avoid the computer arm of Amazon in order to avoid the indirect financing of a competitor.

Walmart, though primarily a Microsoft Azure customer, told its technology partners, according to a Wall Street Journal report, to remove their applications from AWS.

"Our vendors have the ability to use any cloud provider that meets their needs and those of their customers," said a spokesperson for Walmart.

"It should not be a big surprise that there are cases where we would prefer our most confidential data not to be on a competitor's platform."

Amazon responded by calling Walmart a "bully".

At the same time, Target is reducing the use of AWS, according to a CNBC report, and one source said the retailer planned to aggressively move e-commerce, mobile development, and operations outside of AWS to the marketplace. end of the year and until 2018

Although Target made no statements about the reports, in a late 2016 blog post about its adoption of the open source platform, Spinnaker noted that "the old system was not cloud independent, which means that it only allowed us to update or "implement." to a single cloud provider.

Australian reaction?

Migliorini said that AWS did not expect a similar reaction at the local level, although customers inquired about the connection between Amazon's e-commerce and cloud weapons.

"We do not see the two as related, of course, AWS and Amazon.com work separately and many of Amazon.com's competitors are great customers, so we run very, very separately ... But I heard that and Customers are asking questions rightly, you know, "what's the link?" Migliorini told CIO Australia at the AWS Re: Invent conference in Las Vegas last week.

AWS is an affiliate of Amazon.com with an income of 18 billion US dollars and an annual growth rate of 42%. He is by far the market leader in the public cloud with a market share of 44%, according to Gartner.

Over the last few quarters, AWS operating profits have covered the operating losses suffered by Amazon's ecommerce business, giving Amazon the ability to aggressively grow and operate at the same time. tight margins.

Migliorini said many of Amazon's direct competitors in Australia were using the AWS platform to make big profits.

"What we're seeing is that we have a lot of big retailers that work very well on our platform, people like Kogan and The Iconic who are direct competitors of Amazon.com and what they tell us is that we continue to iterate at the right speed so that they can focus on their differentiating abilities while doing undifferentiated work, "added Migliorini.

"And as long as we continue to do that, they will continue to work with us."

Monday, November 13, 2017

Kroger is using Google and Microsoft clouds to avoid paying Amazon

As Kroger turns to cloud computing, the country's largest supermarket chain is sending millions of dollars to Microsoft and Google.

But not to Amazon.

"For obvious reasons in a competitive way, it makes no sense for us to make a ton to help develop this business for them," said Chris Hjelm, Kroger's information director at CNBC in an interview .

With Amazon's retail activities growing in more industries and competing more directly with a growing number of businesses, Amazon Web Services is starting to experience a negative reaction. Kroger joins companies like Wal-Mart and Target to find other vendors who are processing their huge workloads for their digital and e-commerce offerings. Alphabet said in its latest earnings release that Kohl has migrated to Google's cloud.

In a blog post on Monday, GGV Capital venture capitalist Glenn Solomon emphasized how ubiquitous it has become. Solomon said retail customers have asked several companies in their company's portfolio to use AWS to "provide a duplicate service in another cloud because they would prefer that their data not be stored in Amazon given the fears of competition ".

For Kroger, this fear became more obvious by day. In August, Amazon bought Whole Foods for $ 13.7 billion and instantly cut prices overseas. CNBC also reported on Amazon's possible efforts to break the pharmacy market, another reason to worry Kroger.


Kroger gets about 9% of sales from its more than 2,200 pharmacies.

Hjelm said the company began investing heavily with Microsoft Azure and Google Cloud last year. With Azure, the merchant is launching a digital tablet technology combining the use of sensors and smartphones to alert customers about relevant offers. For e-commerce, delivery and data-centric initiatives, such as smart pricing, Kroger turns to Google. The company also uses Pivotal infrastructure technology.

Kroger has projects running on AWS for the companies he has acquired. But for any new initiative, "this growing investment is not going to AWS," said Hjelm. Regarding Microsoft and Google, "we think we do not lose anything from the point of view of competition with these companies," he said.

While AWS is concerned that Kroger represents an emerging trend, it does not appear in the unit's financial performance or market share.

In the third quarter, revenue grew by 42% to $ 4.58 billion, and AWS generated operating profit of $ 1.17 billion for a company that is used to operating with little or no benefits. Nordstrom, Under Armor, Lululemon and Nisa Retail in the UK are some of the retailers and mainstream brands that have AWS.



For the entire cloud infrastructure, AWS controls 34% of the market, followed by Azure with 12%, IBM with 8% and Google with 5%.

According to AWS, retailers will continue to use their infrastructure because they care more about agility, security and performance when deciding where to run their workload.

"AWS is the undisputed leader in these areas," said a company spokesperson in an email. "End users of retailers do not care about the rivalry that may exist with another retailer."

Like most large established businesses, Kroger does not move everything to the public cloud. The company still has many computing and basic storage functions in its own data centers.

But Hjelm said that in the cloud, Kroger has thousands of ongoing test and development projects, as well as live applications. He did not say how much the company spends on the cloud, but said it has millions of dollars and is roughly evenly split between Microsoft and Google.

"Over time, this balance could change depending on who creates more value," he said.

Tariq Shaukat, a president of Google's cloud division, said in an interview that even though retailers have been reluctant to give their money to Amazon, many of them have always been exploited on AWS. Google is now collecting customers because its cloud platform finally has the services it needs, he said.

"There is growing recognition that GCP is a viable option and a leader in areas that matter to them, such as security, data analysis and machine learning," he said.

Tuesday, October 24, 2017

HMRC's switch to AWS killed a small UK cloud business

DataCentred, an exclusive British minnow, filed for bankruptcy after HMRC, its biggest client, broke a service contract in favor of an agreement with Amazon, the company recently accused by MPs of tax evasion.

DataCentred, based in Manchester, has signed an agreement with HMRC there for two years through the framework of the G-Cloud: its infrastructure OpenStack manages a critical system in the tax department, a contract that has supported 85% of the DataCentred invoicing.

However, The Register may reveal that six months ago, the company was informed that the tax collector would no longer use its services because it reorganized the policy of being independent of the cloud to become an AWS fan.

DataCentred is not the only small cloud provider in the UK that has lost shares with HMRC as a result of the policy change. We know at least two more, although DataCentred appears to be the first direct victim

The company was founded by TeleCity founder Dr. Mike Kelly with £ 9 million funding from venture capitalist John Moulton and local authorities. The company returned £ 1.2m in 2016, but sank red after losing the HMRC contract and entered the administration in August.

Readers of Reg will undoubtedly discuss the weaknesses of being overly dependent on a single customer, but also the irony of seeing HMRC pay for the services of AWS, a company sometimes criticized for its fiscal efficiency. .

Since Amazon and Microsoft set up local cloud operations in the UK several years ago, leasing storage space to other vendors in the AWS case, some Gov.uk personalities seem to have surrendered. his rhetoric of SMEs, deciding to work with technologies. giants after all.

The registry also found that the Ministry of Labor and Pensions has a policy of only purchasing public services in the Amazon cloud, Google or Microsoft. We asked the department to comment.

While there are compelling reasons for this decision, the question also arises whether Whitehall is swapping a group of major IT providers, known as "oligopoly" by former cabinet minister Francis Maude. - for another.

Such a move also seems to make redundant the G-Cloud IaaS, which has been put in place to provide small cloud service providers in the UK a level playing field for short-term government contracts.

The registry asked HMRC how their decision was in line with the government's promise to award contracts to SMEs; Has the department risked creating a new lockout by doing so? and whether the ministry can be perceived as a reward for corporate misconduct, because Amazon has often been criticized for avoiding taxes.

An HMRC spokesperson said: "We have discussed our long-term plans to provide cloud computing and what is best for our customers.

"The hyper-scale cloud technology is available again in the UK and the increased capacity of the cloud provides more robust services at a significantly lower cost to the taxpayer."

The ministry stated that it makes decisions about its suppliers through a fair and open process, and in accordance with the rules of the public service. Regular financial and tax compliance audits will be conducted as part of this process.

The European Commission recently ordered Amazon to repay € 250 million (£ 222 million) for illegal and unfair state aid from Luxembourg.

The Amazon group denied receiving special treatment and paid the full amount of the tax in accordance with international tax laws and Luxembourg.

The company, headed by Jeff Bezos, has also previously said it pays for all required taxes in the UK and in all countries where it operates.

"The corporate tax is based on profits and not on revenues, and our earnings have remained low as retail is a highly competitive and low margin business and we continue to invest heavily.

Tuesday, October 10, 2017

While AWS and VMware Draw Closer, Amazon Still Looks to Dominate

AWS and VMware now are partners but it might be only a matter of time before AWS moves to take its own path.

The old days (and by old days I mean two or three years ago) were so much simpler. For those of us following the major public cloud vendors, it was an easy-enough task to classify the various players:

    Amazon Web Services (AWS) was the choice of the greenfield operations. Those that didn’t have any legacy to think about and simply wanted to leverage the most forward-looking public cloud.
    Microsoft Azure was for those organizations that were existing “Microsoft shops.” Not yet compelling for greenfield workloads, it was the bridge between the old and the new
    Google was for the cool kids – those whose primary focus was mobile applications, developer composability and the various other services that Google offers

All that has changed, however with all three players broadening their approaches to more generally cover the needs of both new and existing organizations

On AWS and VMware, a checkered history

Who can forget VMware CEO Pat Gelsinger's pitch to partners from a few years ago. A combative Gelsinger stated clearly:

"We want to own corporate workload. We all lose if they end up in these commodity public clouds. We want to extend our franchise from the private cloud into the public cloud and uniquely enable our customers with the benefits of both. Own the corporate workload now and forever."

Of course, this was back in the day when VMware still had its own ostensibly public cloud offering, vCloudAir. The company has since realized that taking on the big public cloud is a futile strategy and that it’s best hopes lie in helping its existing customers bridge their existing technology stacks into the public cloud.

This is somewhat ironic since VMware came to dominance as a company by making virtualization broadly available. As such, VMware had an integral part in making life unpalatable for the companies who made the bulk of their revenues by selling physical servers – IBM, HP and Intel among them. Virtualization, by allowing physical servers to be driven to ever-higher levels of efficiency and utilization, meant that less individual physical servers were sold. And now VMware was itself being disrupted by new approaches.

Sunday, October 1, 2017

Top Kiwi cloud expert swaps Microsoft for AWS


Amazon Web Services (AWS) has appointed Jaron Burbidge as senior executive of New Zealand, leveraging the cloud expert of Microsoft rivals.

By joining the market leader from Oct. 2, Reseller News can reveal that Burbidge is responsible for helping Kiwi customers seize the power of the public cloud by working with the most strategic countries strategy.

Prior to joining AWS, Burbidge managed engagements and alliances with Microsoft's major clients in New Zealand, as well as managing a local team of architects, account managers and cloud partners.

Throughout seven years at Microsoft, Burbidge has also been responsible for developing business in corporate cloud solutions, helping Kiwi organizations through the transition to the mid-market, enterprise and public sector market.

With more than 15 years of sales experience in the New Zealand and Australian markets, Burbidge has also held senior business development positions with IBM and Tandberg, having started with Canon New Zealand, Cogent, Visual Communications and Vantage Systems.

Burbidge's move comes as AWS continues to dominate the global infrastructure services industry as a service (IaaS), with 44.2% of market share.

But, as Reseller News said, the market leader could face stiff competition on the track if the rampant revenue growth rates of its three closest rivals remain uninterrupted.

According to the results of Gartner's research, Microsoft, Alibaba and Google seem to close, albeit by remote starting points.

However, in order to put the AWS market share in perspective, all other service providers in the IaaS cloud not included in the top five accounted for 41.2% of the world market share of $ 9.15 billion of US dollars.

At the local level, Burbidge is not the only top-level executive to join AWS in the past month, with Niall O'Gorman, director of the Nutanix A / NZ channel, also launching a new role in the cloud provider.

As stated in Reseller News, the move takes approximately 16 months after O'Gorman was appointed by Nutanix to manage hyper-convergence business chain activity in the local market.